It is time for corporations to behave like responsible, proactive citizens rather than uncaring profit maximizers. They have an enormous impact on everyday life. Positively or negatively, they impact the environment, they affect our health, they create (or take away) jobs and control the quality and terms of employment, they provide products or services, and they take our money. Consumers have the right, and more importantly, the power, to demand that they do the right things.
We believe there are people out there who would prefer that their consuming dollars do more than just facilitate consumption. We think it is time to use the safest ingredients, to be fair to workers, good to the environment, and to give back. We founded Sana because we believe everyone is defined by what they do. And what they don’t do. Sana does not adjust its prices to absorb the cost of responsible practices and of giving. We’re all part of the solution…and there is a way to get great products and to positively impact society.

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