Why Natural, Safe and Gentle is Especially Important in the Elements

Skin is particularly vulnerable and sensitive when it’s dry or chapped. The lack of hydration opens cracks and fissures in the skin, breaking down the skin’s physical barrier to external agents. Plus, its antimicrobial function is impaired without water.

All of this means synthetics, irritants, and carcinogens have an “in” to your skin when it’s dry, chapped and compromised. And we’re not just talking about external contaminants. The very skin care products that are meant to protect your skin in harsh elements are filled with unsafe synthetics that have a direct pathway to the bloodstream. Awfully circular, no? All the more reason to keep skin protection clean and natural, wouldn’t you say?

 
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