Sana approached packaging the way it approaches everything: safety, quality, functionality and environmental and social responsibility come first. Price, convenience and conformity come second. Or not at all.
The overwhelming majority of the industry chooses plastic from China for its packaging. Yes, study after study shows that dangerous synthetics (like BPA and phthalates) can leach from the plastics. Yes, Chinese safety regulations are virtually non-existent. Yes, their rivers run red with dyes simply dumped from the backs of factories. Yes, labor standards are unacceptable. Go figure. Then again, Chinese plastic is really cheap. And the consumer has no way of knowing where packaging comes from, so what’s the diff?
Sana chose aluminum produced in the US and Canada for a bunch of reasons. From a safety perspective, sourcing from local producers allowed us to ensure compliance with good manufacturing processes. Avoiding plastic means avoiding aforementioned synthetics. Importantly, the products do not sit in aluminum: our innovative tubes have a non-BPA liner.
Aluminum is also preferable from an environmental perspective. It’s one of the most plentiful substances on the earth’s crust. It is also the most recylable material in the marketplace. Unlike even the most recylable plastic (Polyethylene, or PET), which has only a couple generations before it degrades, aluminum never degrades and is infinitely recyclable. It’s also easy to recycle, requiring a relatively low level of energy. The amount of energy saved by recycling aluminum cans in 2003, for example, was equal to 15 million gallons of crude oil, or America’s entire gas consumption for one day. An aluminum container can be back on shelves 60 days after it’s sent to recycling. And buying local means less transportation, no dumping in rivers and no shortcuts.
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